MacWorld ’11: ModulR intros wildly Versatile iPad Case. Awesome for A.D.s!

When I’m on set directing, I don’t want any unnecessary distractions… like losing my iPad.  Which is exactly what happened a couple of months ago.  It turned up during a company move, but for those few hours it was missing, I was totally stressed.  I joked about making a custom strap, so I could sling my iPad over my shoulder like a laptop bag, or around my neck like Flava Flav’s watch.  Looks like someone beat me to it!

If you’re an Assistant Director or someone who’s always running around set with your iPad, check out the modulR iPad case. It’s sick! With its multiple straps, stands, mounts and grips, the modulR case makes it easy to hold, hang and position your iPad just about anywhere.

To make their modulR case even more filmmaker friendly, they’ll soon be releasing a mount based on the 1/4″-20 universal standard.  This is a good thing.  A very, very good thing.

I would just like to point out, that had I finished my own version, it would hung on a think gold chain with a diamond-encrusted emblem that read, “Dywrektr!”

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I enjoyed reading this brief ScreenRant story, so I thought I’d share it here. It describes how Destin Daniel Cretton, the director of Marvel’s Shang-Chi and The Legend of the Ten Rings, was forced to direct an important scene via his iPhone while in the hospital for the birth of his child! Sadly, it doesn’t divulge the details of that unusual workflow, but it’s an excellent reminder that we’re all toting the world’s most versatile piece of filmmaking gear in our pockets and purses!

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4 Responses

  1. Do the things on the back of the case bother you? Seems like they would poke your hand.

  2. Walter, I’ve been using this case for about a week now. So far, the nodes haven’t been a problem. In fact, I noticed that the nodes balance out the iPad when it’s sitting face-up on a table top — a nice little bonus. I think I would prefer the case be made from a more grippy material, but I’m really digging it so far.

  3. This appears to be their old case for the iPad-1. I have it and love it BUT when will the iPad-2 case be available?????